Astronomer Blog

Culture / Data Science / Dev / Growth

New Integration: Kenshoo Infinity Suite

We're incredibly excited to announce a new integration with the Kenshoo Infinity Suite, a new all-encompassing advertising platform introduced by Kenshoo in 2015. Through the Infinity Suite, digital marketers can now manage all activity and engagement across Mobile, Search, Social, and Display channels. 

Branding is a Relationship

I work for a startup. If there’s one consistent thing about a startup, it’s change. Roles pivot as often as the product does. Since I started eight months ago I’ve worked on everything from redesigning our logo to sales to product development. As our young company grows, the need to refine and clarify roles and responsibilities becomes more important every day (though as a startup we must be careful not to embolden ourselves to processes).

Topics: culture

New Integration: FlightStats

We're incredibly excited to announce a new integration with FlightStats, a leader in flight data services to customers serving the global travel industry. FlightStats gives real-time status updates on flights around the world, allowing their customers to both monitor operational efficiency and forecast bottlenecks.

What We Learned After We Discovered Our Target

"I’ve learned that I still have a lot to learn." - Maya Angelou

Topics: growth

The Problem with Process

Process?! We talking ‘bout process?! Yes, Allen. I want to talk about process. Everyone loves to talk about process…especially in startups. And I get it. In theory, process is a way to keep an organization running smoothly. To keep all the balls in the air and make room for more. But there’s a sinister side to process…

Topics: culture

New Integration: Streamspot

We're excited to announce a new integration with Streamspot, an all-inclusive live streaming platform for churches, synagogues, and special events. Streamspot's secure and scalable platform gives their customers the ability to reach a wider audience while still delivering the same quality experience.

Topics: integrations

New Integration: Hobsons - Connect

We're incredibly excited to announce a new integration with Hobsons' Connect CRM. Hobsons' suite of educational products give educators at the world's largest universities the ability to improve everything from the admissions and enrollment experience to student advising and career planning.

What I Learned From Analyzing 1700 Blog Posts (Part II)

The following is a continuation of a series where we use common data extraction, analysis, and machine learning techniques to make our business smarter. You can read Part I here.

Topics: data science growth

New Integration: Criteo

 

We're incredibly excited to announce a new integration with Criteo, a real-time digital advertising platform that leverages machine learning to intelligently convert online shopping experiences.