This post was originally published on the blog for USERcycle.
We're always on the hunt for new ways to measure startup growth and a couple of months ago, we came across an
at #500Distro by John Egan, a growth engineer at the evergrowing Pinterest. We absolutely recommend checking it out for yourself but briefly, he presented a way to rethink the god awful Google Analytics behavior flow and concretely measure dropoff. From this, we were inspired to build our own behavior flow chart but we just had to hear more so we asked John if he would mind talking growth vizualizations a bit more. He was kind enough to indulge us.